Underdog stories were always my favorite. David and Goliath is one of the most famous parables of all time. People like to see the underdog come away as the victor.
I think that it is because the human condition wants us to believe that anything is possible. The moment when that belief is proven correct.
The underdog story permeates all different types activities. Sports, business and life in general. The reason I am going on about this is because of the Minnesota Vikings big victory on Wild Card Weekend. It inspired me. I am ready to channel everything to make sure that the rerouted co-op, our underdog, prevails against all the major retailers.
I am looking forward to seeing how this story plays out. Both for us and for the Vikings.